StanceBeam [ An ELEVATE awardee] Striker product for cricket lets a batsman better the game at cricket with a 360-degree batting performance analysis with all the information on an app.
StanceBeam’s products are completely made in India with the design done in Bengaluru and manufacturing in NCR.
For StanceBeam, the big boost came from its association with Kookaburra, the leading sports good manufacturer and brand in the games of cricket and hockey, headquartered in Australia. Under this, Kookaburra distributes StanceBeam product across Australia, New Zealand, South Africa and England. The product is priced at AUD 250.
However, there is considerable competition for StanceBeam in the sports tech arena as there are many homegrown startups and foreign companies in the segment.